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Privacy Policy

Last updated: October 09, 2024

This Privacy Policy outlines how The Cliff Freeman Group, brokered by eXp Realty, LLC ("Company"), collects, uses, and shares personal information when you visit our website or use our services, including SMS communications, in compliance with 10DLC regulations.

Consent to Collect and Use Information

By using The Cliff Freeman Group’s services, including signing up for text message communications, you expressly consent to the collection, use, and sharing of your personal information as outlined in this Privacy Policy. You acknowledge that you have read, understood, and agree to our Terms of Service and Privacy Policy, including the terms related to data collection, communication, and security.

You further consent to receive text messages from The Cliff Freeman Group, including transactional and promotional messages. You may opt out of receiving promotional messages at any time by following the opt-out instructions provided in the messages. Your continued use of our services constitutes your ongoing consent to these terms.

If you choose to register on our website, you hereby consent to receive auto-dialed and/or pre-recorded telemarketing calls and/or text messages on the provided number from or on behalf of the company or its participating lenders or affiliates.

Information We Collect

We collect personal information through:

    • Contact Information: You may provide names, phone numbers, and email addresses when filling out forms. Information may also be collected through your correspondence with us.
    • Text Messages: We collect and store information when you send us a text message via numbers listed on our website or syndication platforms. All SMS traffic complies with 10DLC regulations and is registered for transparency.
    • Feedback or correspondence: Information you provide when you contact The Cliff Freeman Group in connection with the Site or Services with questions, feedback, or other correspondence.
  • Marketing information: Your saved preferences for receiving communications about our activities, events, and publications, as well as details about how you engage with such communications.
  • Other information: Information not specifically listed here that you may provide voluntarily or that is necessary in connection with your interactions with us through the Site or Services. All such information will be used in accordance with this Privacy Policy or as otherwise disclosed at the time of collection.

How We Use Your Information

We use your data to:

  • We use this information to pass it along to an agent or staff member on our team who can help you find a property. You will be contacted by email, text, or phone using this information. 
  • Respond to inquiries or service requests.
  • Provide transactional communication, such as text responses and appointment reminders.
  • Provide, operate, and improve our Services and our business
  • Communicate with you about our Services, including by sending announcements, updates, security alerts, and support and administrative messages
  • Provide support, and respond to requests, questions, and feedback
  • To comply with the law. As we believe necessary or appropriate to comply with applicable laws, lawful requests, and legal processes, such as responding to subpoenas or requests from government authorities.
  • Marketing. If you have provided us with your contact information, we may, from time to time, send you direct marketing communications, as permitted by law, including phone, email, and text messages. If you would like to opt out of marketing communications, please contact our us.
  • For compliance, fraud prevention, and safety. To: (a) protect our, your or others’ rights, privacy, safety or property (including by making and defending legal claims); (b) enforce the terms and conditions that govern our Services; and (c) protect, investigate and deter against fraudulent, harmful, unauthorized, unethical or illegal activity.

Message Frequency, Opt-In and Opt-Out

By subscribing to The Cliff Freeman Group’s text messaging service, you agree to receive promotional, transactional, or informational messages related to real estate-related transactions. You can expect to receive up to 5 messages per month unless we are actively conversing with you. Message and data rates may apply.

You may opt out of text communications at any time by replying with "STOP," "UNSUBSCRIBE," “CANCEL,” “END,” “QUIT,” or similar keywords. We honor all opt-out requests immediately. Opting out will not affect your ability to receive important service-related communications.

Upon receiving your request, we will promptly remove you from our messaging list, and you will no longer receive further text communications from us.

You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we have received and confirmed your verifiable request, we will delete, and direct our service providers to delete, your personal information from our records, unless an exception applies.

We may deny your request if retaining the information is necessary for us or our service providers to: (1) complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, fulfill the terms of the written warranty or product recall conducted in accordance with federal law, or otherwise perform our contract with you; (2) detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities; (3) debug products to identify and repair errors that impair existing intended functionality; (4) exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law; (5) comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.); (6) Engage in public or peer-reviewed scientific, historical or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if you previously provided informed consent; (7) enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us; (8) comply with a legal obligation; or (9) make other internal and lawful uses of that information that are compatible with the context in which you provided it.

Cookies and Tracking Technologies

A cookie is a small file that asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyze web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes, and dislikes by gathering and remembering information about your preferences. 

We may use traffic log cookies to identify which pages are being used. This helps us analyze data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system. Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. 

A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Sharing of Information

We do not sell, rent, or share personal information, including mobile numbers, with third parties for marketing purposes. We only share information for service delivery (e.g., SMS service providers), when necessary.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties

The Cliff Freeman Group collects personal information from you when you interact with our services, including when you sign up, make purchases, or communicate with us via text messages. The types of information we collect may include your name, contact details, payment information, and any other information you voluntarily provide. 

We use this information to provide, maintain, and improve our services, process transactions, communicate with you, and comply with legal obligations. We do not share your personal data with third parties without your explicit consent. 

You have the right to access, correct, or delete your personal information at any time, and we are committed to handling your data in a secure and transparent manner.

The Cliff Freeman Group is committed to upholding the highest standards of privacy for all personal information collected through our text messaging services. We do not sell, rent, distribute, or trade your personal data to third parties without your explicit consent unless legally required to do so. Any information shared with third parties is exclusively for the purpose of delivering our services to you.

Your data will never be sold or rented to third parties for marketing purposes by The Cliff Freeman Group.

Security and Liability

We take reasonable measures to protect your information, but no method of transmission is entirely secure. By subscribing to our SMS services, you acknowledge and agree that The Cliff Freeman Group will not be liable for any damages, losses, or injuries arising from or related to the use or failure to receive any text messages, including but not limited to, delays, non-delivery, or technical issues. Your use of our SMS services is at your own risk, and we provide our services on an ‘as-is’ basis without any warranties of any kind, express or implied.

The Cliff Freeman Group is not responsible for any delays, failures in delivery, or any other issues related to the transmission or receipt of text messages. Delivery of text messages is subject to effective transmission by your mobile carrier and is not guaranteed by The Cliff Freeman Group. 

The Cliff Freeman Group is committed to protecting the security of your personal information. We implement industry-standard security measures to safeguard your data against unauthorized access, use, or disclosure. However, it is also your responsibility to protect the confidentiality of your account information and any passwords associated with your use of our services. 

You agree to notify The Cliff Freeman Group immediately of any unauthorized use of your account or any other security breach. The Cliff Freeman Group will not be liable for any loss or damage arising from your failure to protect your account or personal information adequately. By using our services, you acknowledge and accept that no data transmission over the Internet or mobile networks can be guaranteed to be 100% secure, and therefore, you use our services at your own risk.

The Cliff Freeman Group takes the security of your personal information very seriously. We employ industry-standard security measures, including encryption and secure servers, to protect your data from unauthorized access, alteration, disclosure, or destruction. We continuously monitor our systems to ensure your information is safe and secure, and we are committed to maintaining the highest levels of data protection to safeguard your privacy.

Our Services are not intended for use by children under 18 years of age. If we learn that we have collected personal information through the Services from a child under 18 without the consent of the child’s parent or guardian as required by law, we will delete it.

GDPR Compliance

Our website and services are not intended for individuals residing in the European Union. If you are a resident of the EU, you must provide express consent to the collection of personal information (including name, email, address, IP) before using our services.

TCPA and CASL Compliance

If you register on our website or sign up for services, you consent to receive automated, pre-recorded telemarketing calls or text messages from us or our affiliates. If you are from Canada, you consent to receive emails, calls, and texts from us by registering on our site.

Non-Discrimination:

We will not discriminate against you for exercising any of your rights under the CCPA. Specifically, unless permitted by the CCPA, we will not: (a) deny you goods or services; (b) charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties; (c) provide you a different level or quality of goods or services; or (d) suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services. However, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels. Any CCPA-permitted financial incentive we offer will reasonably relate to the value of your personal information and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires you to opt-in, which may be revoked at any time.

Changes to this Policy

The Cliff Freeman Group may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we make changes, we will notify you by updating the “Last Updated” date at the top of this policy. In the event of significant changes, we will provide a more prominent notice, such as sending an email notification or displaying a notice on our website. 

By continuing to use our services after these changes, you agree to the revised Privacy Policy. We encourage you to periodically review this policy for the latest information on our privacy practices.

Contact Us
For questions, email us at: [email protected].